HornimanMuseumTRANSCRIPT
Not everyone in London is the same... 40s are in fashion, lot of colour blocking, bright colours around and nudes... I think the London look is American swag... Eclectic... Multicultural... Cool and diverse... I think the London look is unique... Hipster... I think, fashion-wise, it's casual, compared to other cities that I've been to... So, I think loads of guys tend to shop in brands and, generally, buy whatever brands they like and are released, whereas girls tend to buy whatever they like the look of... I think it's alright, but I got my own look... So for me, it's layers of clothes, things that will keep you warm, rather than cold, so long things and not short things. And hats and scarves and gloves and wools, lots of well insulated garments, leathers and suedes and sheepskins and all those kind of things... It's different for everyone, I think... People wear a lot more diverse things, and it's all acceptable, and never questionable... Oh, it's really unique, unusual, individual.. It's unique, you would never find it anywhere else in the world... The London look is awesome.
HornimanMuseumTRANSCRIPT
I'm Nick Bain, I'm a menswear designer, living and working in London. I think London typifies individuality. So many people in one space, each express their ideas and the way the look and the way the dress so freely. So you've got everybody from goths in Camden, to club kids in east End, y'know, gay boys all over London, the bankers in the city to yummy mummies in Putney. Y'know, everybody has the ability to be who they want to be and, somehow, everybody manages to co-exist beside each other without major problems.
You can see great things on the tube where you've got somebody in a full burqa sat beside somebody who is wearing, y'know, the shortest hot pants the world has ever seen. So I think that's really what sums it up, it's that everybody... there's everybody from everywhere in the world all in the same space, all managing to work together and exist togther.
--------------
I'm Sabrina Bangladesh, I am a stylist and also a fashion blogger. I'm based in London.
I think there's definitely a London aesthetic. Looks kind of vary all over the city, but there's definitely an aesthetic which people think of when they think of London. Not necessarily a look, but more sort of an attitude to what people wear and how they wear it.
People generally think of London as somewhere where you can experiment and try out different things, which, y'know, wherever you're from in the UK, be it a small town or different city, you might not be able to get away with.
People generally stereotype and say, y'know, Rome, everyone is head to toe in designer fashion. In Paris, everyone is very neat, chic and Gallic. I'd definitely say when people look to London, they do think experimental. A lot of would be due to the sixties, the punk movement in the seventies and eighties, the miniskirt... all that sort of stuff. A lot has happened over the past fifty, sixty years in terms of fashion - well, the past hundred years. So it's been a time of huge change and a lot of it has been spearheaded in London.
HornimanMuseumTRANSCRIPT
Hi, I'm Wayne Modest, and I'm co-curator of the Body Adorned exhibition. It's hard to say that there is a London look, that there's a single London look. I mean, London in itself as a city is... I find it's such a big city, that it's so varied, that in some ways sometimes is polarised or segregated... that so many different kinds of people live in different places in London. So to say that there is one London look is hard.
I think that what one could define as a London look is what emerged out of the coincidences of many different traditions coming together, that also coincides basically with a city that has always been a world city, an international city.
So in terms of fashion, style, in terms of movements, flows of textiles, materials, people. So if one could say... what I would say is that the London look is one that has emerged out of global flows of both materials, objects, as well as styles and ideas about what fashion is, about what dress is.
But that's said, there's one person who says that the London look is very dark, and black, and that London has no colour. I'd disagree with that. I think one has to not even look so closely or so far to find that London is a place where there is colour, and there is a lot of colour and individuality, that there is a shared feeling for what dress is. That it is quite - in my interviews - that it is actually quite an edgy place.
One thing that I think is important, though, is that while London is also place where people are free to dress - many people think about it in terms of individuality and freedom, there's also a lot of structures that prevent people from dressing in one way and others from dressing in another way. So it is not a place of absolute freedom as we think it is. It is stil l a place with its structures of prohibitions.